Maybe a ballroom advert works for someone who thinks they are able to dance but wouldn't work for MJ?
For me the joy of what we do is the fact that lots of people who do MJ never thought they could dance.
Busking seems to be an advertising method for a new venue and then maybe word of mouth?
Does anyone know of any advertising used?
Steve
Our local newspaper has a weekly 'What's On' compilation on Friday of the forthcoming week's events and attractions as line ads. Both Ceroc's two venues and the two local Lindy outfits advertise their classes; so MJ has a stronger presence than any other dance form; even Salsa. Ballroom does feature, but not very strongly, and it would seem that it's taught mainly in dance schools and the occasional community hall. A more fragmented and smaller scale scene than MJ. However they do put on seasonal Ballroom Balls at the Town Hall, which is hideously expensive to hire, so they must attract the numbers to make this feasable.
Last edited by Whitebeard; 23rd-May-2007 at 04:59 PM.
...Modern Jive...
Sorry but I can't see a problem with the term.
To non-dancers, 'jiving' means a certain style of partnered dance( but not Ballroom) and Modern denotes either it's up to date musically or that it's similar but different to the 50's style jive.
I know it doesn't communicate all the nuances that enthusiasts would like to
convey to the general public but it seems broadly adequate.
But that's the point it's not a certain style of partnered dance and the jive means people expect us to be dancing to jive music and when they see our dance it's not what they expect at all. A good example of this was when the resident band at swish played a set of music suitable for us "Jivers". It was unsuitable.
Music has evolved just as dance has but we dont call it modern jive music or modern swing or modern rock. Music has a new name for it's evolvement, hip hop, rap or R 'n' B or simply dance etc etc etc.
Out of interest, what do you see as 'jive' music? (as opposed to 'modern jive' music?)
And what kind of stuff was this band playing?
Live music can be a problem with bands who are inexperienced at playing for dancers - the long-term ones who are good at this are, alas, rare - although they're definitely out there (eg: Jive Aces, King Pleasure, Blue Harlem)
In my (fevered) opinion, there's a far too much modern 'music', which has, alas, devolved, rather than evolved ... but that's a whole other debate...
With jive music I meant music to the original jive. they played rock 'n' roll stuff. There is no modern jive music. We dance to all types of music that are suitable for our dancing as you well know.
Dance is many things to many people I guess we all want different things from it.
Thing is, it is not "French Jive". French Jive is done in a slot, as I discovered when dancing in Paris in the clubs.
We had to adapt to a slot or get bumped into a lot.
It is also less "flashy"
In fairness to the froggies, a lot of the dancers asked me and my dance partner for a dance... It was a lot of fun.
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